Image Source: Generated by Wujie AI
As 2023 is coming to an end, are the P people (mbti attribute) who are not good at planning about to start their annual "slacking off" again?
In addition to annual plans, in this era of spontaneous travel, P people often get criticized for not planning ahead.
However, with the continuous advancement of technology, it is now completely possible to hand over this planning task to AI.
The intelligent customized services provided by AI applications offer users more flexible and personalized choices, tailoring travel plans based on users' personal preferences, budgets, and schedules.
With these intelligent applications, there is no longer a need to spend a lot of time and effort researching and planning travel routes, just input your own needs and preferences to generate a perfect travel plan.
01. "Understanding the Whole World" Travel Agency
Layla is such an intelligent app tailored for personalized travel.
Currently, a spontaneous trip may require several hours of planning before departure. Layla is committed to narrowing the gap between discovery and booking processes, using the most familiar way for travelers to plan their trips.
The Berlin-based company has just announced the completion of a $3.3 million (approximately 23.5 million RMB) angel round of financing, which, although not a large amount, has a luxurious lineup of investors, including Paris Hilton and Andy Phillips, co-founder of Booking.com.
Although Layla was launched in November, it has already caused quite a stir.
In addition to the support of many industry bigwigs, Layla's success is also attributed to the efforts of its founders, Jeremy Jauncey and Saad Saeed.
They established Layla with the idea of overturning traditional search methods and redefining travel plans. In their eyes, Layla is a "travel agency that understands the whole world" to provide travel advice for people.
Jauncry said, "Layla is a great creation that improves the travel search experience, provides excellent content, and relevant recommendations. For example, when we see a waterfall we want to visit on Instagram, the process of booking hotels and tickets to attractions may involve multiple websites, which is very complicated. We hope Layla is a powerful tool that solves all problems in one go."
Therefore, Layla not only helps users discover where they want to go, where to stay, and what to do during their travels, but also provides flight and hotel information to help them make better bookings.
02. "One-Click" Travel Butler
Unlike traditional travel apps, Layla uses artificial intelligence to provide personalized travel recommendations, aiming to simplify the travel planning process into a "one-stop" and "intimate" service.
User-friendly Strategy Development Mode
Layla's core is an intelligent chatbot, and users can directly communicate with Layla for travel planning through the official Chat page. In addition, they can also access this travel planning chatbot through the app or by sending messages to its Instagram account.
Layla integrates the complex task of creating travel strategies into a user-friendly experience, simplifying the travel planning process. Users no longer need to spend time and energy searching for other people's travel notes and strategies, or opening multiple apps to search for hotel, restaurant, and flight information.
Through Layla, users can easily create travel plans by simply inputting their requirements. For example, by entering the destination, departure time, and budget, Layla will respond and guide further, and flight information, prices, etc., can also be obtained directly on the page.
Layla also regularly shares travel blogs, introducing the characteristics and attractions of different countries and regions, providing users with reference and choices. In addition, the app also allows users to book flights and accommodations through platforms such as Skyscanner and Booking.com, bringing users a one-click, intelligent travel arrangement.
Your Travel "Companion"
Layla is not just a travel planner, but more like a blogger with rich travel experience.
One of the tool's features is that part of the chatbot's travel information and content comes from social media, and has been widely recognized by most young travelers, whether it's attractions, food, or accommodations.
To a certain extent, this ensures the personalization and practicality of travel strategies. Thanks to Layla's extensive knowledge of various destinations, users can receive more comprehensive travel advice.
In addition, Layla also provides an immersive interactive experience, allowing users to have personalized conversations and receive customized suggestions that meet their preferences and plans in real time.
For example, during the trip, questions about local activities, culture, and etiquette can be asked to Layla and receive positive responses. Layla not only satisfies the user's "emotional value," but also acts as an AI travel "companion" at all times.
Currently, Layla is developing visual recommendation engine technology to provide users with a more detailed travel experience based on image queries.
03. New Paradigm of Travel Strategies
Looking at the entire travel industry, in the late 20th century, people needed to do a lot of work to plan their trips.
People usually went to a place called a "travel agency," where they would meet with "agents" and browse brochures to choose their destination, which was the only way most people traveled for many years.
But in today's rapidly developing internet era, people can search and create travel strategies on their own, saving the agency fees given to travel agencies.
Fast forward a few years, what will travel look like again?
More Intelligent Travel Experience
By then, there may already be websites specifically for finding low airfares, chatbots answering questions, automatic hotel suggestions, searchable activity lists, targeted ads for travel essentials, and more. The combination of human insight and artificial intelligence will create the most efficient and enjoyable itinerary for travelers.
With the help of artificial intelligence, users can enjoy a more intelligent travel experience, including optimized travel booking, personalized travel recommendations, dynamic price tracking, and flight forecasts.
In addition, artificial intelligence also plays a crucial role in aviation travel safety.
It can be used for some health checks, such as temperature checks and symptom assessments, to conduct rapid and effective health monitoring during travel. At the same time, data analysis based on artificial intelligence can predict potential disease outbreaks and provide safer and more reasonable travel advice.
It is obvious that artificial intelligence also holds infinite innovation and possibilities, helping us to better explore the world.
Travel Platforms Compete with AI Products as Core
After realizing the direction of reform in the future of the travel industry, many domestic and foreign travel platforms are rushing to launch new AI products to seize the opportunity.
Abroad, the startup travel company Pilot, known as the "social travel center," is building an AI-driven integrated social travel planning platform to help people discover, plan, book, and share trips with friends; the accommodation booking platform Airbnb is using generative AI to test review summaries, relying on reviews to make listings more reliable.
In addition, travel companies Expedia and Kayak have "rapidly" integrated the ChatGPT plugin to help users with project bookings and achieve travel planning and itinerary building functions.
Returning to the domestic market, Pionex has taken the lead.
When user needs are relatively clear, Pionex can directly provide intelligent search results. Users can conduct complex ticket and hotel product searches using natural language forms such as text and voice.
If users don't have an ideal destination in mind, it's okay. As long as they have an idea, Pionex can recommend travel destinations, hotels, attractions, and itinerary planning based on geographical area, thematic features, and other dimensions.
From personalized destination recommendations to comprehensive social travel planning, there is no doubt that AI technology is bringing unprecedented convenience and innovation to the travel experience.
04. The Next Trend in the Travel Industry?
Today, AI has entered our daily lives, with more and more AI tools like ChatGPT and Microsoft Copilot. How to avoid homogenization and find their own path is a question that these AI companies need to consider.
At the same time, challenges are everywhere. Issues such as ensuring data security and privacy protection, improving technical stability and reliability, and dealing with technological updates and changes need continuous consideration and exploration.
As for whether "AI + travel" will become the next trend in the travel industry, we may not know for sure. However, what is certain is that these emerging technologies are reshaping the face of the travel industry, providing us with more personalized and high-quality services.
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