#Canadian Companies Invest in Bitcoin#

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Canadian publicly traded company Goodfood Market Corp. (TSX:FOOD) has announced that it will be adding Bitcoin to its treasury reserves, joining the ranks of companies using digital currency to fight inflation and protect value. The company has completed an initial Bitcoin investment of approximately $1 million through a spot ETF and plans to strategically increase its holdings by investing a portion of its future excess cash flow in Bitcoin. This move by Goodfood makes it the first Canadian digital native food solutions brand to adopt Bitcoin as a treasury reserve asset, joining companies like Microstrategy and Semler Scientific in exploring the application of digital assets in financial management.

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Goodfood Market Corp. (TSX:FOOD), a Canadian publicly traded company, has announced that it will be adding Bitcoin to its treasury reserves, joining the growing wave of companies utilizing digital currencies to combat inflation and protect value. The company has completed an initial Bitcoin investment of approximately US$1 million through a spot ETF and plans to strategically increase its holdings by investing a portion of its future excess cash flow in Bitcoin. This move by Goodfood demonstrates the growing recognition of Bitcoin's potential as a store of value and its integration into financial management strategies by businesses. Goodfood joins companies like Microstrategy and Semler Scientific who have also incorporated Bitcoin into their treasuries to hedge against the risk of fiat currency devaluation. As a Canadian digital-native food solutions brand, Goodfood's adoption of Bitcoin also signals the increasing mainstream adoption of digital currencies in the Canadian market.

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Canadian companies are using Bitcoin as a financial reserve asset to combat inflation and protect value

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Investing through Bitcoin ETFs is a common way for Canadian companies to adopt digital assets

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Goodfood Market Corp. has become a pioneer in adopting Bitcoin investments among Canadian digital native food solutions brands

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Bitcoin investment is becoming part of the financial management strategy of forward-looking companies globally

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