#Jeju Island Issues NFT Cards to Attract Tourists#

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Jeju Island in South Korea plans to issue an NFT digital card called "Tao" to attract millennial and Gen Z tourists. The card will offer discounts and travel subsidies and will be integrated with the local blockchain stablecoin Tamna Jeon. It is currently planned to be piloted for domestic tourists in South Korea in the second half of 2025, with trials expected in the coming months. The governor of Jeju Island said the region is gradually advancing its digital transformation and plans to apply Web3 technologies such as NFTs to all areas of government services.

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Jeju Island in South Korea plans to issue NFT digital cards called "Tao" to attract millennial and Gen Z tourists, with a launch expected in the second half of this year. The card will offer discounts and "travel subsidies" to tourists. It is expected to be piloted in the coming months and plans to launch its NFT to "domestic tourists" in late 2025. The project will be integrated with the local blockchain stablecoin Tamna Jeon, providing tourists with travel subsidies, membership benefits, and attraction discounts. Jeju Island Governor Oh Young-hoon said the region is gradually advancing its digital transformation, planning to apply Web3 technologies such as NFTs to various areas of government services.

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Jeju Island is attracting millennial and Gen Z tourists by issuing an NFT-driven "Tourist Card",

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The NFT card will be integrated with the local blockchain stablecoin Tamna Jeon, providing tourists with travel subsidies, membership benefits, and attraction discounts.

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Jeju Island plans to apply Web3 technologies such as NFTs to various areas of government services.

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The NFT Tourist Card project will be piloted for domestic Korean tourists in the second half of 2025.

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