2024 South Korea Cryptocurrency Individual Investor Trend Report

CN
5 days ago

About 75% of cryptocurrency investors in South Korea are optimistic about the price of Bitcoin in 2025, generally expecting it to exceed 150 million won.

Author: Declan Kim

Key Points

  • After the cryptocurrency market heats up in 2024, new investors entering the South Korean cryptocurrency market account for about 33%. Among them, investors who have been in the market for less than six months are mainly influenced by the news of Trump's election, while those who have been investing for six months to a year are primarily attracted by the approval of Bitcoin spot ETFs.

  • The market is full of expectations that the U.S. government may classify Bitcoin as a strategic asset, as well as the potential for crypto-friendly policies from the Trump administration. In 2025, Bitcoin is seen as the most anticipated cryptocurrency asset.

  • Although South Korean investors are not familiar with decentralized exchanges, the investment proportion in meme coins has already exceeded half. This is largely due to centralized exchanges actively listing such coins. As of February 2025, Bithumb has listed 16 meme coins, including $DOGE, $TRUMP, and $PENGU, which is more actively listed than Upbit's 6 coins.

  • About 75% of cryptocurrency investors in South Korea are optimistic about the price of Bitcoin in 2025, generally expecting it to exceed 150 million won.

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