$IP's rapid rise|Story Ecosystem RWA Protocol Aria announces the tokenization of the debut song "Black Mamba" by the famous South Korean girl group Aespa——
The increase is likely due to the Story Ecosystem IP RWA Protocol Aria announcing the acquisition of partial copyrights for Aespa's debut hit song "Black Mamba" and achieving on-chain tokenization.
I first learned about this model from the StakeStone LiquidityPad project launched by @StoryProtocol on @Stake_Stone for Story's IP RWA protocol Aria:
Bringing real-world intellectual property (RWIP) assets on-chain,
Tokenization of real-world assets (RWA) has become a trend, but IP remains an untapped field. Aria's tokenized music catalog not only expands the boundaries of Web3 RWA forms but also provides a new paradigm sample for the decentralization, transparency, and efficient circulation of the IP market.
I really liked this concept when I first saw it and jumped in right away!
As of now, the music catalog of ARIA Premiere Launch has included works from several global top artists, including BLACKPINK, BTS, Justin Bieber, Miley Cyrus, Dua Lipa, Katy Perry, BIGBANG, and more.
The choice of Aespa this time is mainly because they are a hot topic, being the first K-pop girl group to have six consecutive albums enter the top 50 of the Billboard 200. Aespa's "Black Mamba" has surpassed 200 million streams on Spotify and over 276 million views on YouTube; moreover, each member has an AI virtual avatar, allowing for immersive participation in the Aespa metaverse.
Another reason, I would guess, is the focus on the South Korean market,
After all, everyone knows that Korean investors can be incredibly enthusiastic when they FOMO in. I just checked the trading volume and price of $IP, and it is rapidly increasing, showing immediate results. RWA is one of the few concepts that can still be speculated on this year, so let's cherish it while we can!
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