Binance: From "Kid Brother" QUANT to Trump's TRUMP, Unveiling the Humanity and Culture Behind the Meme Frenzy

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6 hours ago

Author: Binance

Translation: Deep Tide TechFlow

Key Points

  • Like the recently launched presidential $TRUMP token, Memecoins are cryptocurrencies that originate from internet culture, heavily reliant on community participation, and often gain attention through humor and rapid dissemination.
  • This article will delve into the recent QUANT Memecoin event and analyze the human and cultural logic behind the Memecoin phenomenon, alongside other well-known cases.
  • The peculiarity and high volatility of Memecoins actually reflect the fascinating irrational side of human behavior.

Binance: From "Kid Brother's" QUANT to Trump's TRUMP, Unveiling the Humanity and Culture Behind the Meme Frenzy

If there’s anything that seems to have been lifted straight from satirical news, it’s that President Trump launched his own Memecoin—$TRUMP. This token went live just three days after his inauguration, promising “huge” returns and a “bright” future—after all, in his dictionary, everything he touches is “the best.” With a series of patriotic-themed memes, NFTs of his iconic expressions, and the slogan of “the most stable token ever,” $TRUMP has already stirred up a frenzy in the cryptocurrency community. Currently, the token's price has skyrocketed over 10,000%, with a fully diluted valuation reaching $71 billion, a staggering achievement that even Binance co-founder CZ found perplexing. Just two days later, Trump’s wife Melania also launched her own $MELANIA Memecoin.

Whether these tokens will become the next financial phenomenon or merely a joke remains to be seen. But one thing is certain: when the First Lady of a superpower is involved, Memecoins are clearly no longer a niche curiosity but a fully exploded cultural phenomenon.

Binance: From "Kid Brother's" QUANT to Trump's TRUMP, Unveiling the Humanity and Culture Behind the Meme Frenzy

Memecoin of the 45th President of the United States

Source: X

Today is the best time to gain insight into Memecoins. This article will use QUANT Memecoin as an example to explore the success logic and cultural significance behind it.

QUANT: How a 13-Year-Old Boy Sparked a Mini Financial Revolution Online

The story begins, like most Memecoins, with a joke.

On an ordinary night in November 2024, a 13-year-old Gen Z streamer sat at his desk, live-streaming to a small but loyal audience. His “weapons” included a sarcastic sense of humor, keen insights into crypto trends, and a strong interest in memes. His “grand plan”? To launch a Memecoin called QUANT on the Solana-based platform Pump.fun. On this platform, creating a cryptocurrency is almost as simple as registering an Instagram account.

In just a few minutes, QUANT was officially launched. The young creator showcased all his talents as a savvy crypto prankster. When a group of token holders was lured by the hype of “the next Memecoin hot project” and rushed to buy QUANT, he quickly executed a classic move in the cryptocurrency realm—“Rug Pull” (i.e., absconding with funds). He sold 51 million tokens for $30,000 worth of SOL. Then, he flashed a smug smile in front of his audience, closing his laptop nonchalantly like a villain in a low-budget heist movie.

Binance: From "Kid Brother's" QUANT to Trump's TRUMP, Unveiling the Humanity and Culture Behind the Meme Frenzy

Source: Chaincatcher.com

Binance: From "Kid Brother's" QUANT to Trump's TRUMP, Unveiling the Humanity and Culture Behind the Meme Frenzy

This little guy provocatively raised his middle finger before the Rug Pull.

Source: Chaincatcher.com

In the world of Memecoins, Rug Pulls are not a new phenomenon. However, what happened next turned QUANT from a fleeting joke into an unprecedented mini financial and cultural revolution.

The Rug Pull did not go quietly as the boy might have anticipated; instead, it sparked outrage within the community. Angry traders decided to “take revenge” in a typical Memecoin style: they banded together to push the token's value to new heights.

The QUANT community, through collective action, raised the token's market cap to $22.6 million in just 15 hours. The tokens that the boy sold for $30,000 instantly surged to nearly $4 million in value. Ironically, the boy who orchestrated the Rug Pull could only watch as his token became the hottest Memecoin of the moment, unable to profit from it.

Meanwhile, the cryptocurrency social circles—Twitter, Reddit, and Telegram—were instantly flooded with jokes, memes, and conspiracy theories. On that day, #QUANT became a trending hashtag, perfectly showcasing all the characteristics of the Memecoin market: absurdity, community-driven, and extreme unpredictability.

As QUANT's popularity soared, cryptocurrency enthusiasts quickly took action, doing what the internet does best: they exposed the boy's true identity. His personal information, even details about his family, were leaked online. What started as a financial prank turned into a cautionary tale about the dark side of Memecoin fame.

However, even in the face of such a strong backlash, the 13-year-old boy showed no fear. Not only did he not stop, but he also doubled down, launching subsequent tokens like $Lucy, named after his dog, and a token called $Sorry, continuing to profit from the speculative frenzy of Memecoins. By the end of 2024, this boy had become a classic anti-hero in the world of Memecoins: both clever and reckless, both admired and despised.

In that brief moment in November 2024, QUANT seemed unstoppable. But like all Memecoins, its value fluctuations and the enthusiasm of the community behind it are equally unpredictable. After a brief period of glory, QUANT's price began to plummet. From its historical peak of $0.0633, it fell to its current $0.00075, a staggering 98.8% loss in value.

Ultimately, the rise and fall of Memecoins entirely depend on community attention. Once the anger and discussions surrounding the Rug Pull gradually fade, market interest cools as well. Those traders who cashed out in time during the QUANT craze made a fortune, while latecomers had to bear the consequences of the crash. Today, QUANT has become a piece of digital history—showcasing both the potential and the risks of Memecoins.

In this chaotic and meme-filled internet world, Memecoins have become one of the most fascinating social phenomena. Unlike traditional currencies that symbolize economy, stability, and rules, Memecoins thrive on humor, viral dissemination, and community-driven chaos.

Memecoins are a unique type of cryptocurrency; rather than being a product of technological innovation, they are a crystallization of internet culture. Unlike Bitcoin, often hailed as “digital gold,” or Ethereum, which supports decentralized applications, Memecoins are essentially digital jokes that transform into financial memes through the power of community. Their value does not stem from actual utility or scarcity but from a shared sense of humor and trust in the joke among the community.

The story of QUANT is just a microcosm of this phenomenon. In this phenomenon, tokens are initially created for humor, but thanks to the magical power of the community, they often transform into popular tools for speculative trading.

At the core of every Memecoin is its community. From obscurity to “moon” (more commonly, crashing into the “trash heap”), the fate of Memecoins entirely depends on the collective enthusiasm of their believers. Platforms like Pump.fun further lower the barriers to participation. With their user-friendly interfaces, anyone can create a token, customize its branding, and share it within their social circles.

Meanwhile, the biggest buzz happens on X and Discord. On these platforms, Memecoin enthusiasts gather to exchange funny memes, plan the next “moon” mission, and unabashedly promote their new favorites. It is these platforms and their chaotic communities that have turned Memecoins into an absurd yet undeniable force: both a joke and an economic experiment, as well as a true reflection of internet culture.

The launch of the $TRUMP Memecoin can be seen as a textbook operation in cultural branding, perfectly showcasing how Donald Trump has turned himself into a symbol and phenomenon. He leveraged his global influence as a politician, celebrity, and entrepreneur, demonstrating a unique ability to maintain relevance in the age of internet viral dissemination. This Memecoin may further solidify his status as a cultural disruptor, adding a bold stroke to his legend in an era where influence is traded as currency.

Let’s also take a look at another explosive Memecoin from 2024: FARTCOIN. This token initially served as a humorous jab at crypto culture but unexpectedly became a real market player. With a hilariously absurd name, FARTCOIN attracted a loyal fanbase, transforming the token into a cultural symbol. Its success once again proves the charm of Memecoins: they don’t need logic; they just need to make people laugh.

Another dazzling new star in 2024 is MOODENG, whose rise is closely tied to the substantial donations made by Ethereum co-founder Vitalik Buterin for wildlife conservation. This token is named after a viral pygmy hippo from Thailand, cleverly leveraging the internet craze and the charitable actions of KOLs. This powerful collaboration has deeply resonated with the crypto community.

When discussing Memecoins, one cannot overlook their "ancestor": Dogecoin. Originally a humorous tribute to the Shiba Inu meme, it has now evolved into a cryptocurrency empire. The journey of Dogecoin from an internet joke to a mainstream currency is the best digital example of the power of community belief.

Dogecoin's most famous supporter, Elon Musk, infused it with his signature unique style. From claiming that Dogecoin would be used as a circulating currency on Mars to proposing the establishment of an agency called the "Department of Government Efficiency (DOGE)" to manage the federal budget, Musk's support transformed Dogecoin from a simple internet joke into a cultural symbol of the contemporary digital age, representing the dreams of technology.

The Golden Rules of Memecoins

For the average user, participating in Memecoins feels more like a high-risk experiment in collective psychology. The first principle users need to remember is that these tokens completely subvert traditional investment logic. Their success does not rely on practicality or fundamental value but rather on the heat of viral dissemination. The fate of a Memecoin hinges entirely on its ability to capture the imagination of the internet, riding the waves of jokes, trends, and those moments that define internet culture.

The second principle is that the value of a Memecoin depends on the community supporting it. A group of passionate and loyal supporters can elevate any Memecoin, whether it is a sincere project or a half-joking idea. Take QUANT as an example; its rapid rise was not due to technological innovation but rather the collective anger of the community. After the founder's Rug Pull, the community's determination drove the token's price, highlighting the core role of community enthusiasm (sometimes even stemming from resentment) in Memecoin valuation. However, as the story of QUANT reveals, this enthusiasm is often fleeting. Once the excitement fades, the token's value tends to decline.

Finally, this highly volatile ecosystem perfectly illustrates the high-risk, high-reward nature of Memecoins. Memecoins are known for their dramatic price fluctuations; they can double small investments overnight or lead to significant losses for investors in an instant. For example, PENGU, the native token of the Pudgy Penguins NFT series, saw its price soar by 581% within the first 24 hours of being listed on exchanges, primarily due to enthusiastic community support and a well-planned airdrop event. However, by mid-January 2025, PENGU's trading price was around $0.0316, down 54.8% from its historical high of $0.06845 set on December 17, 2024.

The chaotic nature of the Memecoin market inevitably raises some serious ethical questions. What does it mean for the crypto market when a 13-year-old can freely issue tokens and profit from them? The story of QUANT reveals the urgent need for clearer boundaries in this field, whether from a regulatory perspective or an ethical discussion about who is qualified to create and promote digital assets.

In the Memecoin market, every trader acts like an observer, immersed in a world dominated by unpredictable forces of viral dissemination, humor, and collective action. Here, finance and internet culture intertwine, and the value of an asset does not depend on its actual function but entirely on how strongly the public believes in it.

Through the lens of Memecoins, we can glimpse the power of collective belief, the profound impact of viral culture, and the democratization of financial participation. The essence of these tokens is a reflection of human behavior—full of uncertainty, collaborative spirit, and endless creativity.

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