Huobi HTX will continue to adhere to the development strategy of "global expansion, ecological prosperity, wealth effect, and security compliance" in 2025, committed to providing more diversified digital asset services for a wide range of users.

Author: Huobi HTX

Preface

At the beginning of 2025, the cryptocurrency industry is gradually entering a new growth cycle. Bitcoin has reached new highs under multiple stimuli such as the halving event in 2024 and Trump's victory in the U.S. election, breaking the $100,000 mark; Ethereum's "Cancun-Deneb" upgrade has completely activated the Layer2 ecosystem, significantly reducing on-chain transaction fees and greatly enhancing user experience; the deep integration of AI and blockchain has driven comprehensive innovations in DeFi, NFT, and SocialFi, creating richer Web3 application scenarios; the consecutive approval of Bitcoin and Ethereum spot ETFs has attracted institutional investors, accelerating the integration of traditional finance and the crypto industry… With adjustments in the Federal Reserve's interest rate policy and the optimization of the global regulatory environment, the crypto market has ushered in a new golden era.

Against this backdrop, Huobi HTX, as a leading global cryptocurrency trading platform, has not only witnessed significant changes in the industry but has also played an important role in this wave. In 2024, Huobi HTX continuously promoted industry development through innovative products, excellent services, and diversified ecological layouts, achieving one milestone after another. With the support of HTX DAO, the platform's decentralized ecological construction has steadily advanced, and the vision of a "People's Exchange" has become increasingly clear, further solidifying its leadership position in the industry.

Looking back at 2024, Huobi HTX not only excelled in user growth, trading scale, and product innovation but also made significant progress in security compliance, ecological expansion, and brand building. This year, Huobi HTX's user base reached a new high, the global community became more active, and ecological cooperation continued to expand, bringing more value and contributions to the industry.

Huobi HTX 2024 Comprehensive Review

1. Platform Data: Achieving Explosive Growth from Multiple Dimensions

1. User Base

In 2024, Huobi HTX added 3 million new registered users, with nearly 80 billion visits across both platforms. By the end of the year, the total number of registered users on Huobi HTX exceeded 49 million.

2. Trading Volume

In 2024, Huobi HTX's total trading volume approached $2.4 trillion, a 100% increase compared to the previous year. Among this, spot trading accounted for 62%, approximately $1.5 trillion, with a 160% increase; contract trading volume was about $900 billion, with a 70% increase. Overall, Huobi HTX's trading volume showed a steady monthly growth trend.

3. Capital Inflow

In the past year, Huobi HTX experienced a net capital inflow of $1 billion. By the end of 2024, the total user assets on the platform were approximately $5 billion, an 80% increase from the beginning of the year.

4. Market Share

Huobi HTX's C2C business saw strong growth, with the trading volume of mainstream market orders increasing by 473%, C2C trading volume increasing by 452%, and market share increasing by 471%. The on-chain deposit and withdrawal order volume increased by 40%, and the deposit and withdrawal scale increased by 27%.

2. Spot Assets: Capturing Early Opportunities and Creating Wealth Effects

In 2024, Huobi HTX, with its precise market judgment and keen asset capture ability, launched a total of 218 quality assets, covering multiple popular tracks such as DePIN, RWA, Meme, and SunPump, of which 171 were first launched on the entire network, always focusing on market hotspots.

First Quarter: Against the backdrop of Bitcoin's rebound, Huobi HTX's asset team seized early opportunities for high-quality assets in both the Meme and RWA tracks. In the Solana Meme track, it was the first to launch representative assets WIF and BOME, with annual increases of 121 times and 56 times, respectively; in the RWA track, it launched the high-quality asset ONDO, which steadily rose 45 times throughout the year.

Second Quarter: In a sluggish market, Huobi HTX's asset team selected leading assets from quality tracks, launching ENA (Ethena) in the DeFi track, IO (IO.NET) in the DePIN track, and ZK (ZKsync) in the Layer2 track. As a benchmark project for new stablecoins, ENA saw a 6-fold increase after being launched on Huobi HTX; IO surged by 110% after its launch, becoming a star project in the DePIN track; ZK, the most requested project in the Layer2 track, was also launched by Huobi HTX at the first opportunity, with a maximum monthly increase of 60%.

Third Quarter: With the on-chain market warming up, the overall market gradually moved towards prosperity. Huobi HTX proactively laid out hot tracks, fully supporting the SunPump series of tokens and community Meme coins. Among the SunPump ecosystem, the most outstanding token SUNDOG saw a maximum increase of 37 times after its launch, becoming a key force in driving the rise of the SunPump ecosystem. Subsequently, hot tokens such as SUNCAT and SUNWUKONG were also launched, providing users with more investment choices. In terms of community Meme coins, Huobi HTX's asset team closely followed the trends and responded to community needs, launching the lowercase nerio as a first-launch asset. With strong community support, this token achieved a maximum increase of 137 times after being launched on Huobi HTX, becoming a hot topic in the market.

Fourth Quarter: Influenced by favorable conditions from the U.S. election and heightened market sentiment, Bitcoin historically broke through $100,000. Huobi HTX quickly capitalized on this momentum, launching the "Golden Dog Plan” wealth assessment to capture on-chain wealth opportunities for users. Among the popular tokens, GOAT (Goatseus Maximus), BAN (Comedian), and ACT (Act I: The AI Prophecy) saw maximum increases of 705.29%, 4445.45%, and 12079.49%, respectively, all demonstrating strong growth momentum.

Throughout the year, Huobi HTX continuously optimized its token listing strategy, focusing on quality assets while deeply engaging with the community, listening to user needs, and striving to build a "People's Exchange" to provide users with more potential assets and wealth opportunities.

3. Financial Derivatives: Continuous Innovation of Multiple Products, Iterative Optimization of Functions to Enhance Experience

1. Huobi Contracts

Contracts were one of the key product lines that Huobi HTX focused on last year. In 2024, Huobi HTX's total contract trading volume was approximately $900 billion, a 70% increase compared to 2023, with overall contract trading volume showing a steady monthly growth trend, and Q4 trading volume increasing by over 50% compared to Q3. By tracking the latest market dynamics and hotspots in real-time, Huobi HTX launched over 80 new contract trading tokens throughout the year, with nearly 70 quality assets seeing increases of 200%, accounting for over 90%. As of December 2024, the platform supported over 160 contract trading tokens, providing users with a rich array of trading options.

In the fourth quarter, Huobi Contracts continuously launched significant new products. In November, the exclusive contract trading-friendly product "Yubi Treasure" was launched, allowing users to earn up to 6% annualized returns simply by depositing funds in their contract U-based accounts, regardless of whether they opened positions. Within just one month of its launch, Yubi Treasure attracted over 150,000 users, becoming a favorite among contract traders. In December, the contract grid was fully upgraded, providing users with powerful trading tools such as AI creation and one-click copying of top strategies.

In addition, Huobi HTX completed over 30 contract function optimizations throughout the year, including profit and loss price difference protection and real-time updates of position information. For the contract copy trading product, the focus was on user experience, with a total of 15 function optimizations completed, including support for copy trading users to follow multiple traders and optimizing the homepage trader ranking rules. As of December 2024, the number of users served by Huobi HTX's copy trading service grew by over 700% compared to the beginning of the year.

2. Huobi Earn

Last year, Huobi Earn completed a comprehensive layout of three major sectors: simple earn, structured products, and on-chain products, providing users with a richer selection of earning options with industry-leading product experiences. By timely tracking hot assets, Huobi Earn gradually developed exclusive new coin earning products with differentiated advantages, with the number of tokens and listing speed at the forefront of the industry; combined with market changes and tiered interest rates, Huobi Earn consistently maintained competitive returns, with PoS coin earning product rates ranking first in the industry.

Currently, Huobi Earn covers 166 mainstream core tokens, listing 2,725 projects, serving over 500,000 users, and managing over $1 billion in funds. Among the rich product types, Shark Fin has become a star product due to its interest rates and differentiated advantages. In 2024, Shark Fin held 63 sessions, with a total order volume exceeding 500 million USDT. Meanwhile, the introduction of the Liquid Restaking product innovatively helped users participate in liquidity restaking with lower thresholds, attracting over 100,000 users.

3. Huobi Lending

Leverage

To comprehensively enhance user experience and reduce investment risks, Huobi Lending has undergone multiple functional iterations. Currently, Huobi Lending employs a more robust financial underlying logic, fully optimizing the opening formula, and upgrading the liquidation function to a model that runs parallel to both internal and external index liquidations and Twap orders, ensuring minimal asset loss for users during liquidation; at the same time, the creation of a "risk reserve" account allows for smoother trading for users after small liquidations.

It is reported that in 2024, despite thousands of small liquidations, Huobi Lending has fully achieved second-level recovery of user trading capabilities. Additionally, by establishing a point-to-point communication mechanism for large clients, it has greatly ensured the implementation of professional users' trading strategies.

Pledged Borrowing

In November, Huobi HTX launched a dynamic interest rate product for pledged borrowing, providing users with low-interest, high-flexibility lending services. This product adopts a market-oriented dynamic interest rate system, ensuring that users' borrowing costs remain at a low level across the network through low interest rates and zero fees; it also supports borrowing and repayment at any time, offering market-leading large borrowing limits for USDT, BTC, and ETH, fully meeting the borrowing needs of various users.

Thanks to the widespread recognition and participation in the market since the launch of the flexible product, by the end of 2024, the scale of pledged borrowing grew approximately five times compared to the beginning of the year, with the number of borrowers increasing about three times.

Over-the-Counter Lending

In terms of over-the-counter lending, Huobi HTX continuously optimized the guarantee coin types and discount rates, currently offering over 100 guarantee coin types for market makers, significantly improving their capital utilization. According to incomplete statistics, the overall scale of Huobi HTX's over-the-counter lending has increased by over three times compared to the beginning of the year.

In 2025, over-the-counter lending will introduce a tiered interest-free strategy for transaction amounts to meet the needs of market makers of different scales.

4. Product Upgrades: User Needs at the Core, Comprehensive Experience Enhancements

1. Enhanced Product Security

1. Full site access to passkeys, launching Web Cookie anti-hijacking strategies, and API support for ED25519 encryption signature algorithms;

2. Integration of Fireblocks Off Exchange to reduce counterparty risk for the exchange;

3. Launch of platform reserve proof, achieving 26 public disclosures of Merkle tree asset proof data, with reserve ratios exceeding 100%.

2. Improved Product Performance and Experience

1. App startup time reduced by 36%;

2. Community, earning, K-line, and order book pages redesigned for clearer and more concise interaction.

3. Product Function Optimization

Huobi Contracts

• USDT contract settlement without downtime, allowing users to truly engage in 24-hour continuous trading;

• Support for users to automatically adjust USDT contract position limits, making position adjustments more convenient;

• Comprehensive upgrade of the contract insurance fund, showcasing platform strength and protecting user rights;

• Launch of Contract Copy Trading 3.0 version, significantly enhancing the user experience of Huobi HTX's copy trading products, while the copy trading page and contract trading page are being integrated, with smart copy trading in iteration;

• Launch of the zero-cost purchase activity for contract positions, allowing eligible users to receive simulated contract positions, with closing profits immediately credited to their contract accounts.

Huobi Earn

• Comprehensive upgrade of dual currency products, with market-oriented interest rates for bank deposits, integrating earning and leverage, and launching Yubi Treasure and VIP flexible products.

Others

• Iceberg orders and leveraged currency pairs support global search, order modification, and other basic capabilities;

• Comprehensive upgrade of API trading functions, adding contract/spot/leverage WS trading interface services, making API user trading more convenient;

• Launch of the HTX Telegram mini-program, providing users with a more convenient C2C trading experience.

5. Platform Activities: Three Arrows in Unison, Various Playful Options for User Benefits

1. Asset Activities

In 2024, Huobi HTX's asset activities focused on "innovation and upgrades," with both gameplay and prize pools upgraded, continuously revitalizing the offerings:

• Prime series activities: 48 sessions of PrimePool and 3 sessions of PrimeVote were launched throughout the year, distributing approximately 4.3 million USDT in rewards to users (calculated based on the price of the token on the last day of the activity). Starting from the 17th session, PrimePool changed to require staking $HTX to participate, effectively empowering $HTX, with the number of holders and amounts significantly increasing.

• Launchpool newly upgraded: Starting in December, PrimePool was upgraded to Launchpool, integrating wealth management and mining. By subscribing to the $HTX flexible earning product, users could simultaneously earn both from the earning product and airdrops, supporting "one token, multiple mining," where investing $HTX would yield airdrop rewards from all ongoing projects in the mining pool. The number of participants surged to 150,000, with $HTX flexible assets increasing by over 40%.

2. Mining Activities

In 2024, Huobi HTX innovatively launched four major mining activity products: trading mining, liquidity mining, lending mining, and Liquid Restaking.

• Trading Mining

Trading mining is a special benefit activity prepared by Huobi HTX for users, where trading specified tokens allows users to share in the corresponding prize pool. In 2024, Huobi HTX held 10 sessions of trading mining activities, with a total of over 45,000 user participations, distributing rewards equivalent to over ten million dollars.

• Liquidity Mining

The "liquidity mining" activity allows users to earn $HTX token rewards by providing liquidity. This is a limited-time activity officially launched by Huobi HTX, where the platform takes snapshots every minute of the BTC/USDT and ETH/USDT spot or perpetual contract trading pairs, assessing whether users' order prices fall within the effective order book range, and calculating corresponding mining rewards based on order amounts. This activity provides users with effective risk management tools, allowing better control of risks and enhancement of overall benefits during market fluctuations through order strategies and fund allocation adjustments. In 2024, Huobi HTX held 6 sessions of liquidity mining activities, with a total of over 41,000 user participations, distributing rewards exceeding two million dollars.

• Lending Mining

Lending mining was launched in November 2024, focusing on USDT flexible lending products. Its core advantage is that users do not need complex operations; they can share in the platform's growth dividends simply through regular lending. By December 31, lending mining successfully held 3 sessions, with total user participation exceeding 5,000, and the platform distributed rewards worth up to 70,000 USDT in $HTX.

• Liquid Restaking/Yubi Treasure

With the booming Restaking track in 2024, Huobi HTX's exclusive CEX on-site airdrop activity, Liquid Restaking, emerged, allowing users to participate in popular on-chain airdrops for free and without thresholds. By the end of December, total user participation exceeded 100,000, with participation funds exceeding 300 million dollars.

Currently, Liquid Restaking has been upgraded to Yubi Treasure, becoming a trading account earning product. Users can earn a 6% annualized return without thresholds or lock-up by simply depositing funds in their contract U-based accounts, regardless of whether they open positions.

3. Platform Theme Activities

In 2024, Huobi HTX successively launched a series of platform activities, including the Pizza Festival Carnival, "Warm" Dragon Boat Festival, Double Eleven Carnival Week, 11th Anniversary Theme Activity Month, and Double Christmas Party, with user participation reaching new highs.

During the Pizza Festival series of activities, Huobi HTX distributed a million-dollar prize, with the average daily number of traders increasing by nearly 20% compared to before the activity; the average daily trading amount increased by nearly 50%; and the average daily trading amount per user increased by nearly 25%.

In the 11th Anniversary Theme Activity Month, Huobi HTX distributed rewards worth over 10 million USDT to 334,832 users. Among them, the 11th Anniversary Summer Carnival attracted over 310,000 users to register, generating a total contract trading volume of 10.242 billion dollars and a spot trading volume of 1.54 billion dollars, with total rewards exceeding 940,000 USDT. Additionally, about 20,000 users returned to Huobi HTX through the old user return activity.

6. Security and Compliance: Strictly Adhering to Security Bottom Lines, Actively Adapting to Global Compliance Operation Models

1. Security Summary

In 2024, Huobi HTX's security system earned trust through outstanding performance:

• In terms of trading security: Throughout the year, 98 withdrawals to fraudulent addresses were intercepted, recovering over 1.37 million USDT in user losses; 7.83 million USDT in externally stolen funds were frozen;

• In terms of account security: Over 2.7 million security alerts were issued throughout the year, and 130 phishing websites were taken down;

• In terms of fund security: 71,089 new blacklisted addresses were added, intercepting over 5.71 million USDT in deposits from blacklisted addresses.

At the same time, Huobi HTX released Merkle tree reserve proof for 12 consecutive months in 2024, maintaining a reserve ratio of over 100% throughout the year. Mid-year, Huobi HTX underwent a significant version upgrade of the reserve proof, increasing the number of asset proofs from 5 to 8, including BTC, ETH, TRX, USDT, HTX, XRP, DOGE, and SOL. Additionally, third-party custodial platform asset data was added, further enhancing data transparency.

To provide users with a more detailed understanding of the principles, implementation, and verification of reserve proof, the platform specially upgraded the special page, introducing users to what reserve proof (PoR) is, why a 100% reserve ratio is so important, and Huobi HTX's pursuit of asset transparency.

2. License Compliance

In 2024, Huobi HTX further expanded into the European market, with affiliated companies not only maintaining compliant operations but also actively applying for the European MiCA license, embracing regulation and expanding international business.

Huobi HTX's layout in the Middle East has also made significant progress, currently applying for the Full Market Product (FMP) license regulated by the Dubai Virtual Assets Regulatory Authority (VARA). This license is a highly representative and valuable virtual asset license in the Middle East, which, once obtained, will facilitate stablecoin, fiat trading, and virtual asset consulting businesses. Previously, Huobi Dubai had received VARA's initial approval.

Additionally, Huobi HTX is actively advancing the application process for licenses related to custody, brokerage, and exchanges in Bahrain, with progress going smoothly.

In terms of anti-money laundering, to comprehensively safeguard user asset security and compliant operations, Huobi HTX continues to collaborate with globally recognized on-chain monitoring databases, effectively conducting real-time monitoring and intercepting transactions involving black addresses and high money laundering risks, fully preventing compliance risks. Meanwhile, Huobi HTX strictly adheres to regulatory requirements, building a complete compliance anti-money laundering system, including customer identity verification, automated trading monitoring, and account management modules, dedicated to creating a safe and compliant trading environment for users.

7. Operational Overview: Developing Community Culture, Strengthening Customer Service

1. Scale Growth

In 2024, Huobi HTX actively conducted activities on social media and internal content platforms to bridge the gap with users. Currently, Huobi HTX's official social media community has over 2.55 million total followers, with the interaction rate in the Chinese-speaking region ranking first in the industry; XSpace traffic reached industry-leading levels, with a peak of 20,118 concurrent users in a single event; the community user base exceeded 700,000, a 41.6% increase compared to the previous year, ranking among the top three in the industry; in terms of social media community activities, Huobi HTX planned a total of 174 activities throughout the year, with trading volume during the activities reaching 69.9 million USDT and deposits exceeding 1.9 million USDT.

At the same time, the Huobi community has seen a surge in activity, showcasing its unique vitality. In 2024, the total number of posts reached 3.48 million, with a total interaction volume of 11.11 million; over 100 user events and more than 90 trending topics were launched, with the highest participation in a single event exceeding 74,000. Moreover, more than 500 active analysts share their experiences and insights daily in the Huobi community, collaboratively building a high-quality creator platform.

Additionally, the Huobi Growth Academy launched 52 learning and earning activities throughout the year, attracting 468,000 users and distributing learning rewards worth 249,000 USDT, making an outstanding contribution to crypto user education.

2. Service Experience

Huobi HTX always prioritizes users and values user experience. In 2024, the customer service team served nearly 367,000 users, effectively handling 796,073 user inquiries and ticket issues, with a ticket handling satisfaction rate exceeding 80%. In 2025, by optimizing service entry points and strengthening the interaction between intelligent assistants and human customer service, Huobi HTX will continue to enhance the efficiency of user issue responses, ensuring "thoughtful guidance before service, professional and efficient service during, and continuous care after service," while achieving a comprehensive upgrade of user experience through a multi-channel feedback mechanism.

8. Ecosystem Development: Exploring New Models of Decentralized Governance to Promote the Joint Development of the Global Crypto Industry

1. HTX DAO

Established in January 2024, the HTX DAO has opened a new path for decentralized governance of the exchange and is gradually realizing the vision of a "People's Exchange."

As of now, the first People's Committee of HTX DAO has completed its term, and the new governance committee has taken office through the "Recruitment Plan." Community members conducted over 350,000 votes in HTX DAO throughout the year. Based on governance proposals passed by HTX DAO, Huobi HTX introduced new models such as "one token, multiple mining," further enhancing the competitiveness of $HTX and providing new ideas for the long-term DAO governance of the exchange ecosystem. According to incomplete statistics, with mechanisms such as liquidity donations and token burns, the total number of users holding $HTX on Huobi HTX exceeded 720,000, with the number of large holders increasing by 268%, and the number of large holders with holdings valued over 100,000 USDT increasing by 110%.

To promote its innovative governance concepts, HTX DAO held 18 offline events, covering 8 countries and 30 cities, with a total exposure of 300 million times, adding over 3,600 new group members and achieving a conversion rate exceeding 10%. HTX DAO also collaborated with 35 external communities to successfully carry out 105 ecological cooperation projects and held 51 AMAs, significantly enhancing its visibility while consolidating community consensus.

2. HTX Ventures

As the global investment arm of Huobi HTX, HTX Ventures invested in 28 funds and cutting-edge crypto projects in 2024, covering multiple fields such as DeFi, BTCFi, ZK-rollups, modular infrastructure, Layer 1 and Layer 2 solutions, artificial intelligence, SocialFi, and GameFi. By investing in BTCFi projects like Babylon, BounceBit, Nexio, and Corn, HTX Ventures has increased its support for the development of the Bitcoin ecosystem; in terms of infrastructure, HTX Ventures focused on interoperability and modularity, investing in emerging blockchain networks such as Berachain, Monad, Avail, Sophon, and Camp Network; investments in projects like Vanilla Finance, and BSX reflect HTX Ventures' multi-chain layout in the DeFi ecosystem.

Moreover, HTX Ventures provides comprehensive support to investment projects, including resources, market insights, operational consulting, listing consulting, financing, technology, and liquidity, laying a solid foundation for project development. Currently, strategic partnerships have been established with several leading VCs, including Bankless and Figment, to jointly promote the healthy development of the crypto industry.

In 2024, HTX Ventures was also present at major global summits, including ETH Denver, ECC, TOKEN2049, Consensus, Korea Blockchain Week, and Hong Kong Hack Summit, aiming to engage deeply with top industry VCs and ecosystem partners, grow together, and discover quality projects to promote the sustainable development of the entire ecosystem.

Additionally, HTX Ventures published over 13 research reports last year, covering topics such as the technical competition in the Ethereum ecosystem, Layer 2, liquidity re-staking, Dencun upgrade, Pectra upgrade, DePIN, AI+Crypto, BTCFi, Meme, stablecoins, RWA, and the impact of the U.S. elections on blockchain and other hot fields, sharing industry insights from the perspective of seasoned builders.

1. Successful Launch of HTX DAO 2024 and the People's Exchange Ceremony

On February 2, the HTX DAO 2024 and the People's Exchange launch ceremony was held in Singapore. This press conference marked the beginning of Huobi HTX's decentralization, signifying that the People's Exchange has become its spiritual core. At the event, HTX DAO core supporter and Huobi HTX global advisor Sun Yuchen attended and delivered an important speech, discussing the governance of HTX DAO and the People's Exchange with the HTX DAO governance committee, ecological participants, and industry media. He stated that Huobi HTX has gone through a decade of centralization and hopes to achieve a transformation towards decentralization in the next decade, realizing long-term stability—creating a true People's Exchange through a fully democratized mechanism and complete transparency.

2. TRON X HTX DAO Hong Kong Night

On April 9, the "TRON x HTX DAO 2024 Hong Kong Night" themed event, hosted by TRON and co-organized by HTX DAO, was grandly held in Hong Kong. Huobi HTX global advisor Sun Yuchen shared via video the ecological construction of TRON and the decentralized exploration of HTX DAO. He expressed his commitment to leveraging blockchain technology to create a borderless financial system that supports billions of users who have yet to access traditional financial services. He also pointed out that the crypto field should not only pursue technological innovation but also advocate for a community culture based on transparency, fairness, and autonomy. In the future, efforts will be made to gradually realize the integration of people, communities, and users, making them the core driving force behind the crypto market and the construction of TRON DAO and HTX DAO.

3. Huobi HTX 11th Anniversary & TOKEN2049 Afterparty

During the TOKEN2049 summit, it coincided with the 11th anniversary of Huobi HTX. To celebrate this occasion, HTX DAO, in collaboration with TRON, hosted the TOKEN2049 Afterparty in Singapore, where over 1,100 senior industry professionals, including well-known project parties, investment institutions, crypto KOLs, and industry media, gathered to witness and celebrate the 11th anniversary of Huobi HTX.

For this 11th anniversary, Huobi HTX adopted the theme "Forging Ahead Through Storms, Achieving the Summit," representing its unwavering commitment to serving users and building the industry through multiple bull and bear markets. At the launch ceremony of the 11th anniversary event held on Huobi Live, Sun Yuchen also proposed a new goal for Huobi HTX: to persist in industry construction over a longer time span and become a century-old store in the crypto circle.

4. Frequent Appearances at Top Global Crypto Summits

In 2024, Huobi HTX frequently appeared at top crypto industry summits around the world, hosting 19 brand events and receiving 4 industry awards. From Huobi HTX Dubai Night to Crypto Summit 2024, and attending GM Vietnam, Istanbul Blockchain Week, Blockchain Life 2024, and Bitcoin MENA as a sponsor, it demonstrated its emphasis on the global crypto market and indicated that Huobi HTX will continue to deepen its global strategic layout, further promoting the widespread implementation of crypto applications through collaboration with global crypto entrepreneurs and communities.

Notably, at the opening ceremony of Crypto Summit 2024, the organizers revealed that Huobi HTX ranked third in the CIS region with an 11% market share. Furthermore, at Blockchain Life 2024, Huobi HTX global advisor Sun Yuchen was awarded the "Best Crypto Entrepreneur of the Year" for his outstanding achievements and innovative capabilities in the blockchain field.

2025 New Year Outlook

In the past year, the cryptocurrency market has accelerated its integration with traditional finance, the regulatory environment has shown a trend of relaxation, and blockchain technology continues to advance. In December 2024, Bitcoin historically broke through $100,000, igniting global investor enthusiasm and providing strong momentum for a new bull market, further promoting the mature development of the crypto industry and gradually moving it towards the mainstream. The year 2025 will be a critical period for the accelerated development of the crypto industry, continuous technological iteration, and widespread innovation, presenting unprecedented development opportunities for all practitioners.

As one of the most steadfast builders in the crypto industry, Huobi HTX will continue to adhere to its development strategy of "global expansion, ecological prosperity, wealth effect, and safety compliance" in 2025, focusing on enhancing user experience, strengthening compliance operations and technological innovation, actively promoting ecological layout, and striving to provide more diversified digital asset services for a wide range of users. Specifically, Huobi HTX will focus on the following areas of development:

1. Continuously Discover Quality Assets, Highlight Wealth Effect

Huobi HTX will continue to leverage its advantages in asset listing, deeply researching the market, focusing on wealth effects, and discovering early quality assets and leading projects in popular sectors. It will also continue to root itself in the community, actively listen to user feedback, and strengthen the platform's positive image of wealth growth.

In terms of asset listing, the following core strategies will be reinforced:

• Align with the community: Deeply listen to community needs, support high-quality projects highly recognized by users, oppose conspiracy group tokens, and build a "People's Exchange";

• Focus on long-term industry development: Discover projects with long-term construction value for the crypto industry, provide more resource support, and jointly build the industry's foundation;

• Focus on popular sectors and quality assets: Accurately grasp industry trends, selectively choose hot assets with solid quality, and ensure rapid listing; leverage the bull market to help users maximize investment returns and amplify the "wealth effect."

In summary, Huobi HTX will always prioritize users, continuously optimize its asset listing strategy, delve into community needs, and strive to become the preferred investment platform for users, creating wealth opportunities for more people.

2. Adhere to Technological Innovation, Enrich Product Matrix, Enhance User Experience

Focusing on spot, derivatives, C2C, and other businesses, Huobi HTX will further increase its upgrade efforts, continuously iterating existing functions while developing innovative products, striving to refine the industry's top user experience.

In terms of products and services, Huobi HTX's 2025 plan includes but is not limited to:

1. Product homepage: Comprehensive optimization of the interactive interface, focusing on user experience, welcoming the new 11.0 version;

2. Spot trading: Optimizing trading experience, launching unified accounts, pre-market trading, and other products;

3. Contract trading: Comprehensive product innovation, optimizing basic functions of contract trading, enhancing order usability, while creating a product matrix of strategy-based products such as contract grids and smart follow-ups, and continuing to increase liquidity construction investment to provide users with a smoother trading experience;

4. Huobi Earn: Implementing the "interest rate pricing engine" for earning and lending, closely following market trends to maximize platform revenue; shifting from attracting idle assets to attracting trading assets, raising the ceiling for wealth management; creating a richer and more comprehensive automated wealth management tool and product matrix;

5. Staking and borrowing: Increasing the types of stakable assets, considering including $HTX in the list of stakable assets; adding a joint margin model to enhance product diversity;

6. Deposits and withdrawals: Building the most professional C2C trading platform in the network, providing users with the highest quality deposit and withdrawal services;

7. Customer service: Comprehensive optimization of user service processes, multi-dimensional enhancement of service experience, focusing on improving self-service and intelligent capabilities. Collecting user feedback through multiple channels and strengthening comprehensive customer service construction to create personalized services, enhancing the emotional bond between users and the brand.

3. Upgrade Security Measures, Explore Global Compliance Operation Models

In 2024, Huobi HTX maintained a record of zero security incidents throughout the year. In the new year, Huobi HTX will continue to prioritize "safety and compliance." In terms of platform security construction, Huobi HTX will promote new features such as HttpOnly, multi-device login, and remote login alerts. Additionally, the proof of reserves will be improved in the following aspects:

1. Upgrading the underlying data storage architecture to support the query and verification of all historical proof of reserves;

2. Increasing the proof of reserves for more blue-chip assets;

3. Significantly enhancing the number of assets on third-party custody platforms.

On the compliance front, Huobi HTX will actively research the MiCA licensing regulations of several European countries to prepare for expanding its compliance business landscape; it will also establish a local licensing operation system after obtaining a license in the Dubai region, conducting fiat deposits and stablecoin exchange businesses, and strengthening customer expansion and brand promotion in the Middle East.

In the coming year, Huobi HTX will continue to increase its investment in anti-money laundering compliance technology, enrich its risk monitoring database, further improve risk monitoring efficiency, and comprehensively protect the compliant operation of the exchange and user assets. It will closely follow international regulatory trends to meet the compliance anti-money laundering regulatory needs of more markets, ensuring that the platform provides a compliant trading environment for users worldwide.

4. Strengthen Ecological Construction, Promote the Development of Decentralized Governance and Global Crypto Ecological Prosperity

In 2025, HTX DAO will make efforts from multiple dimensions to promote the mature development of the DAO organization and $HTX:

1. Continue to improve the decentralized governance structure, encouraging more community members to participate in the decision-making process. HTX DAO plans to introduce a more transparent and fair voting mechanism to ensure that every user's voice is heard and implemented in subsequent proposals;

2. Deepen cooperation with domestic and international blockchain projects, exploring more ecological cooperation opportunities;

3. Strengthen user education, enhancing users' understanding of DeFi, DAO governance, and other blockchain fields, encouraging more users to participate in governance and decision-making;

4. Enhance the value of $HTX. Leveraging the dual benefits of earning + mining, one token multiple mining, and flexible redemption, strongly stimulate user holdings and participation enthusiasm, continuously attracting more new users to the community;

5. Accelerate international layout and expand global community construction.

HTX Ventures will also continue to leverage its advantages in investment, incubation, and strategic support, working hand in hand with leading innovative projects and top investment institutions worldwide. HTX Ventures believes that 2025 will be a year of critical development for the crypto industry, with accelerated technological iteration and a surge in the popularity of innovative applications. HTX Ventures will spare no effort in contributing to the development of the global blockchain ecosystem, helping cutting-edge projects stand out in fierce market competition.

In the report "HTX Ventures 2024 Crypto Market Review and 2025 Outlook," HTX Ventures identified five rapidly developing sectors in 2024: the Bitcoin ecosystem, infrastructure, Meme, AI, and the TON ecosystem. In 2025, HTX Ventures will continue to delve deeper into its key focus areas, discovering and supporting more application scenarios and quality projects.

5. Build Global Brand Influence, Focus on the CIS Region

In 2025, Huobi HTX will vigorously carry out brand activities in key strategic regions worldwide, especially in the CIS region, showcasing its brand image from multiple angles to achieve widespread exposure, thereby providing strong support for global expansion. Huobi HTX will also explore differentiated cross-border collaborations, approaching Web3 industry partnerships from a younger and more creative perspective.

2025 is a key year for Huobi HTX to embrace new opportunities in the industry. As a well-established digital asset trading platform with rich experience in industry construction and a consistent focus on user needs, Huobi HTX is confident in delivering a satisfactory answer to global users, taking a further step towards achieving the vision of "enabling financial freedom for eight billion people worldwide."

About Huobi HTX

Founded in 2013, Huobi HTX has evolved over 11 years from a cryptocurrency exchange into a comprehensive blockchain business ecosystem, covering digital asset trading, financial derivatives, research, investment, incubation, and other services.

As a leading global Web3 portal, Huobi HTX adheres to a development strategy of global expansion, ecological prosperity, wealth effect, and safety compliance, providing comprehensive, secure, and reliable value and services for virtual currency enthusiasts around the world.

For more information about Huobi HTX, please visit HTX Square or https://www.htx.com/, and follow us on X, Telegram, and Discord. For further inquiries, please contact glo-media@htx-inc.com.

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