㊙️ "How I Became a KOL" ㊙️

I never imagined becoming a KOL; the term "KOL" always sounded a bit cliché to me. Currently, people generally hold negative feelings towards KOLs.

I can understand the reasons behind this. In the crypto space, scammers are rampant, selling or even dumping products on their fans, ultimately causing harm. However, not all KOLs are scammers.

Money has never been my motivation for posting on Twitter. Initially, I started posting on Twitter out of boredom during the bear market in 2022. Later, feeling bored again, I asked on Twitter what I should write about next.

The most popular suggestion was to share insights on becoming a KOL, how to expand an audience, and reveal some secrets about crypto KOLs and marketing. Given that I already had 100,000 followers on Twitter, I thought it was a great opportunity to share some unique content.

During the Bear Market

At the end of 2021, when the market crashed, I was working at a Korean cryptocurrency exchange (CEX). Suddenly, the cryptocurrency market became exceptionally quiet. For several months, I went to the office just to scroll through Twitter, as nothing interesting was happening. Worse still, my boss was promoting the CEX, so there was hardly any real work to do in the office.

This was my second bear market experience, so I knew that a new bull market was on the horizon.

The bull market from 2020 to 2021 began with decentralized finance (DeFi), but few people understood how it worked. Most traded on CEXs without knowing how to use MetaMask.

When the DeFi craze hit, those who understood the basics of DeFi reaped substantial rewards. I also started participating in YFI farming on Curve early on, with annual interest rates once reaching an astonishing 10,000%. Those were truly wonderful times…

My plan was to continue researching deeply to discover the next opportunity as early as possible. I initially wrote on Twitter to keep personal notes, proving that I indeed understood the relevant topics.

This is also why my Twitter name is "DeFi Research."

Author: Ignas

免责声明：本文章仅代表作者个人观点，不代表本平台的立场和观点。本文章仅供信息分享，不构成对任何人的任何投资建议。用户与作者之间的任何争议，与本平台无关。如网页中刊载的文章或图片涉及侵权，请提供相关的权利证明和身份证明发送邮件到support@aicoin.com，本平台相关工作人员将会进行核查。