Matt Hougan, chief investment officer at Bitwise Asset Management, shared his bullish outlook for bitcoin during an interview on Yahoo Finance last week. Bitwise predicted that bitcoin could surpass $200,000 by the end of next year, attributing the surge to powerful demand drivers. He stated:

We expect bitcoin to be up above $200,000 by this time next year. There are just three irrepressible sources of demand driving the market.

The executive highlighted that exchange-traded funds (ETFs), companies like Microstrategy, and even governments are increasingly acquiring bitcoin, pushing prices higher as supply remains limited. He noted: “At the end of the day it comes down to supply and demand. There’s too much demand, not enough supply, and so I think the price goes higher in 2025.”

Hougan emphasized that interest in BTC is growing across various sectors at different speeds. “I think the real story is people just wake up to bitcoin at different paces,” he opined, emphasizing:

Bitcoin is now a global macro asset. It’s a few trillion dollars — pretty much every investor should have some and we still have a large number of investors to go.

The Bitwise executive detailed that initially, retail investors led the charge, followed by companies and financial advisors. Now, institutional players are beginning to engage, recognizing bitcoin’s permanence and portfolio potential. He described: “They have to get off zero, get to 1%. Blackrock now says 2%, so it’s just this cascading series of educational breakthroughs that brings new people into the market.”

Speculating on bitcoin’s future, Hougan suggested that government involvement could drive prices even higher. He referenced a proposal by Senator Cynthia Lummis advocating for the U.S. government to purchase one million bitcoins, remarking:

If we do get a bitcoin strategic reserve where the government is buying bitcoin, $200,000 bitcoin is going to be looking quaint. You’re going to be looking at three, four, $500,000.

Although initially skeptical of the concept, Hougan acknowledged growing interest from global leaders and former U.S. officials. “It hasn’t gone away. In fact, we continue to see leaders in the Trump Administration suggest that they’re open to it,” he said, concluding that while the chances may be below 50%, the possibility is real and could send bitcoin soaring further.

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