
币圈老司机|Mar 30, 2025 06:45
Recently, many people like to chat about KOLs on Twitter. What is a big V, what is a waist, and what is a small V?
As one of the first KOLs to do Twitter in 20 years, I have always felt that KOLs are changing every cycle, and the speed of change is extremely fast
In 20 years, the first batch of KOLs (like me) sent out newsletters, wrote about their insights into the cryptocurrency industry, and chatted about gossip to become KOLs with high traffic, which also contained many opportunities
In 21-22, the Hair Pulling Studio reached its peak in popularity, with @ hebi555 @ Ice-Frog666666 @ KuiGas @ lijiuer1 Hair Pulling Studio as the main force, and the account traffic grew wildly
Behind the rise in volume are token airdrops of ABR, SUI, and other shares. These people have led the hair raising team to make a lot of money and are also the builders behind many project parties
In 23-24, the meme track suddenly entered everyone's field of vision, with professional players of @ brc20niubi @ 0xSunNFT @ cryptocishanjia meme track entering everyone's field of vision. Through the capture of hot memes on SOL, it is said that Nai Zi Ge easily reached 50 million in this round
The reason behind the surge in KOLs this round is the wealth effect of memes, which essentially means earning money by bringing fans
After all that has been said, what I want to say is that there is no such thing as a KOL for the head, waist, or tail, it completely depends on the person
If your account receives 10 ads per day, then your account is considered a tail end account
And most of the waist accounts are the top tier ones that slipped to this point without changing their mindset and barely surviving
As long as they can bring fans to make money, anyone who achieves big results in any track of the cryptocurrency industry is a top KOL
If you want to become a top KOL, just work hard to make money. When others say you are a garbage KOL, you can directly use money to smash them and see who is the garbage KOL
(Puppet Town Building eating with @ UnicornBitcoin)
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