This article is from deBridge

“What the heck is deBridge?”—this is not a joke, but a deep self-narrative by deBridge co-founder @AlexSmirnov on the X platform. After three years of deBridge and achieving a milestone of over $10 billion in transaction volume, Alex decided to clarify one thing: who exactly is deBridge, and what are we doing?

Not just a “bridge,” but a new on-chain infrastructure

deBridge has never been satisfied with being the “best cross-chain bridge”—because that is far from enough.

The original intention of creating deBridge was due to a real problem we encountered in 2021: the inability to efficiently conduct cross-chain arbitrage and the lack of true freedom in using DeFi. Thus, with this genuine pain point, deBridge was born.

Today, we continue to evolve around this core goal: enabling users, applications, and chains to achieve true real-time interaction and liquidity collaboration on-chain.

Who are we building for?

• Users: To allow them to seize on-chain opportunities in real-time and use DeFi more freely and efficiently.

• Applications: To help projects find market fit faster and achieve 10x growth.

• Public chains: To enable any chain to attract users, assets, and applications from other ecosystems, achieving its own expansion.

Why are we doing this?

The key to finding product-market fit lies in creating a way for users to migrate to Solana in real-time.

This reveals a larger insight: when liquidity, applications, and users can connect in real-time, true “on-chain magic” happens.

Removing the technical filter, explaining “on-chain” in user language

We are not keen on repeatedly emphasizing technical terms like “cross-chain messaging,” “composability,” and “intents” in our promotions. Because whenever we get caught up in these terms, we are essentially defaulting to serving only a small group of technical users.

But the reality is, we aim to serve a broader user base. They may not know what “interoperability” means, but they know what is “user-friendly,” “simple,” and “profitable.” This is the user experience we want to refine.

Our goal has never been to show off our skills, but to solve real problems and provide a truly practical and user-friendly infrastructure layer for DeFi.

deBridge's unique secret: focusing on asset trading, not asset custody

Many people wonder why deBridge does not venture into the “cross-chain asset custody” space. Because fundamentally, that is not our direction.

The asset custody space faces enormous challenges—high risk, high responsibility, yet difficult to monetize effectively. The larger the TVL, the greater the responsibility. Platforms like BitGo can only maintain the security of WBTC assets by charging a fee of 15 basis points. However, many emerging protocols offer B2B custody with zero fees, raising the question: how do they ensure security and long-term sustainability?

We believe that on-chain asset custody should be handled by teams specializing in infrastructure, while deBridge is better suited and focused on one thing: enabling all DeFi assets to be traded in real-time, connecting all on-chain liquidity.

Focusing on long-term value, building an on-chain “Starlink”

We adhere to the most fundamental construction logic:

• deBridge is laying the groundwork for the next 5+ years.

• We hope to become the Starlink of the chain—connecting all users, applications, and assets with one click.

• No matter which chain you are on, you can quickly access DeFi products on other chains.

• Any chain and application can effortlessly integrate with deBridge, and any user can easily use deBridge.

• We will build the most ambitious DAO in the DeFi space.

deBridge is becoming an engine for real-time on-chain operations, allowing you to do anything, really, anything.

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