The globally popular song with the same name boosts APT's popularity. Which ecological projects are worth paying attention to?

CN
5 months ago

How is ecological development under the heat?

Author: Deep Tide TechFlow

The Move-based public chain has indeed performed well in the recent market, with the Sui ecosystem's aggressive rally and meme frenzy, along with the highly anticipated mainnet launch of the Movement ecosystem, the market continues to witness the Move-based public chain gradually stepping into the spotlight. Even the relatively low-profile Aptos within the Move ecosystem has recently started to rally.

As the heat of $APE just cooled down, the similarly named $APT began to take over the market's enthusiasm. Yesterday, despite the overall market downturn and a significant drop in altcoins, the price of $APT remained strong, and today it even rallied against the trend, breaking through $11, reaching a new high in price within six months. At the same time, the growth of the ecosystem's TVL is also impressive: according to DefiLlama data, the current TVL of the Aptos ecosystem has grown to $900 million, with an increase of nearly nine times this year.

The main force of Aptos, the overseas community, is also in high spirits. Earlier during the $APT rally, the Korean community had the slogan "1$APT=1 apartment." However, this time the slogan is no longer about one coin for one apartment, but rather the catchy "APT APT APT APT APT APT……"

It seems that this slogan lacks further connotation, but its origin is from a currently globally popular song “APT.” featuring a particularly catchy lyric.

What’s going on? What is the connection between the recent surge in $APT and this song? Deep Tide's article will help you understand the background of this globally popular “APT.” and highlight some noteworthy projects currently in the Aptos ecosystem that have successfully capitalized on this trend.

This song might be more popular than you think

“APT.” is a collaboration between global bestselling girl group Blackpink member Rosé and renowned singer Bruno Mars. Readers familiar with these two artists may know that this collaboration is a rather special cross-industry partnership.

The song “APT.” created by two artists with vastly different styles did not face a drop in popularity due to the stark contrast; instead, it quickly became a global sensation, dominating music apps worldwide within a week of its release and breaking various records.

To be more specific, how popular is this song right now? The current social media heat of “APT.” has surpassed the combined heat of all concepts and angles in the entire meme sector. Whether on social media or search engines, entering “APT” now yields content solely related to this catchy pink song, while the cryptocurrency $APT's popularity has been temporarily overshadowed.

Is it a coincidence or a fan effect?

For Aptos, the global popularity of the song “APT.” is undoubtedly a good thing. Even if it has no direct connection to the project itself, this overwhelming heat is like a gift, and in a time when memes are everywhere and enthusiasm is rampant, being able to ride a global topic wave is truly a rare opportunity for a crypto project, especially since the largest audience for this wave of heat is the fervent Korean community towards $APT.

Similarly, some Aptos ecosystem projects that know how to capitalize on trends have already started to seize this wave of heat:

How is ecological development under the heat?

As mentioned earlier, the growth trend of Aptos TVL this year is visually apparent. Specifically, the rapid growth of Aptos TVL is backed by numerous excellent DeFi projects taking root and growing within the Aptos ecosystem. Let’s take a look at some outstanding projects currently in the Aptos ecosystem, leveraging this wave of heat.

Aries Markets - The largest lending project in the Aptos ecosystem

As the largest DeFi lending project currently on Aptos, Aries Markets is also the first OG project to launch the Aptos lending ecosystem. Currently, the TVL of Aries Markets alone has reached $260 million, accounting for more than a quarter of the total TVL of the Aptos ecosystem. The protocol currently has over $400 million in loans. The strong TVL growth and high loan volume reflect the importance of Aries Markets in the Aptos ecosystem.

According to the official documentation, Aries Markets currently offers various functions such as lending, leveraged trading, and interest-bearing assets. A significant recent update from Aries Markets is the introduction of a new feature called “Efficiency Mode”, which optimizes asset utilization for Aries and Aptos users by improving capital efficiency. This feature is initially applied to $APT category assets, allowing users to use APT/amAPT/stAPT as collateral and borrow assets from the corresponding APT category, with E-Mode providing up to 90% loan-to-value ratio.

Amnis Finance - The largest liquid staking project in the Aptos ecosystem

Amnis Finance is the first liquid staking protocol in the Aptos ecosystem and is also the largest project in the same sector: Amnis Finance has a TVL exceeding $250 million, with over 300,000 stakers and a staking amount close to 25 million $APT. Additionally, the staking community of Amnis Finance is very active, with frequent interactions between the official account and the community.

Users can stake $APT in Amnis Finance and immediately receive an equivalent amount of $stAPT, which can also be used in other DeFi protocols within the ecosystem. Amnis Finance has also introduced the concept of yield tokenization. This process includes wrapping stAPT into standardized yield tokens (SY), which are then split into principal tokens (PT) and yield tokens (YT).

Echo Protocol - A rising star bringing in massive funds

In addition to the earlier DeFi projects on Aptos, the recent growth of Aptos ecosystem TVL is largely attributed to the newly launched Echo Protocol. Launched less than a month ago, Echo has already brought $147 million in TVL to the Aptos ecosystem.

Echo is a multi-functional protocol focused on the Move ecosystem, primarily providing cross-chain, liquid staking, and re-staking services. Its goal is to bring BTC liquidity into the Move ecosystem and introduce innovative re-staking solutions for BTC assets. At the same time, Echo seamlessly integrates with the BTC ecosystem, supporting all native BTC Layer 2 solutions (including Babylon).

Users can directly use Echo to cross-chain $uBTC to $aBTC on Aptos, where $aBTC is an asset pegged 1:1 with $BTC. Holders of $aBTC can earn multiple yields from Aptos, BTC Layer 2, and Echo rewards, while $aBTC can be used as collateral in various lending protocols and on decentralized exchanges for perpetual contracts.

Summary

As a twin star of the Move ecosystem alongside Sui, Aptos has indeed remained low-key during this cycle. However, with Sui setting a precedent, the price-leading model has indeed attracted market attention and invigorated the entire ecosystem. Considering $APT's past performance and the ongoing enthusiasm of the Korean community, perhaps $APT can further advance and go further with this wave of heat.

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