The market expects that Web3 games will grow from $46 billion to $657 billion, with 29 global gaming companies already investing in it.
Source: Immutable
Compiled by: Koala, Mars Finance
Think you know everything about games?
Since 2018, Immutable has been at the forefront of Web3 games. We have witnessed the rise and fall of trends, experienced the market's fluctuations, and witnessed the evolution of blockchain technology in games (we even built one of the earliest Ethereum games!).
Throughout all of this, we have always focused on one thing: building the future of gaming.
Now, Web3 is reshaping the gaming landscape, but fallacies and misunderstandings still exist. It's time to separate fact from fiction and reveal the true state of the Web3 gaming world.
Fiction: AAA game studios are ignoring Web3 games
The misconception that AAA game studios are ignoring Web3 games is completely wrong. While skeptics may view Web3 as a passing trend, industry giants like Ubisoft recognize the potential of Web3 in transforming player ownership, in-game economies, and cross-platform experiences.
Fact: AAA studios are making big bets on Web3 games
Major players are fully investing in Web3. Of the top 40 global gaming companies, including Sony, Ubisoft, and Epic Games, 29 have already invested in this area. The market is expected to grow from $46 billion in 2022 to $657 billion in 2027.
This is not just talk. CCP Games raised $40 million for a AAA-level Web3 game, Sony is applying for cross-platform digital asset patents, and Epic welcomes blockchain games to be listed on its platform.
Over the past 4 years, nearly $20 billion in investments and 40% of the 380+ games on the Immutable platform will be launched in 2024. We are witnessing the dawn of a new era in gaming.
Fiction: You need to understand cryptocurrency to play Web3 games
Seed phrases, gas fees, and blockchain jargon—no wonder many players think they need a computer science degree to start playing. But those days are long gone.
The days of complex wallet setups and confusing cryptocurrency transactions are over. The technology behind Web3 games still exists, but now it is hidden beneath user-friendly interfaces.
Fact: Getting started with Web3 is much simpler than you think
Web3 games are becoming increasingly user-friendly. Take "Guild of Guardians," for example, which received a 4.9/5 rating on the app store and had over 30,000 downloads in just two days.
Players can enjoy the game without needing to understand the underlying technology.
Immutable's Passport has registered over 1.5 million users, making entry easy. A new player said, "My brother has never tried a Web3 game, he never thought he would have to write down his seed phrase. But he has been playing 'Guild of Guardians,' he created a Passport account, and he's completely addicted."
The focus has shifted from complex setups to seamless gaming experiences. You don't need to be a blockchain expert, just a player ready to experience the next step in digital ownership.
If players don't want to, they can jump into the game without ever seeing the word "blockchain."
Fiction: Web3 games are just a "pay-to-win" scam
While concerns about some Web3 games being overly financialized or "pay-to-win" are valid, labeling the entire category as a scam is an outdated and inaccurate view.
The reality is more complex, with games like "Gods Unchained," "Illuvium," and "Axie Infinity" offering unique gameplay and economic models designed to benefit players and developers.
Fact: Players can earn real money in Web3 games without spending a dime
Web3 games are not just "pay-to-win," but "play-to-own." Your time, skills, and strategies can be converted into real-world value, changing the rules of the game.
For example, in "Gods Unchained," players earn cards through daily gameplay, which can be traded or sold for real money without any initial investment.
The data speaks for itself. Web3 players of "Gods Unchained" generate monthly transaction volumes exceeding $130 million and have been consistent for years. Their daily game time is 24% higher than the top 25% of mobile games. This is not just participation, it's empowerment.
"Guild of Guardians" goes even further, allowing players to start without involving Web3 elements and gradually upgrade guardians to access Web3 features.
If you want to learn more, check out our $50 million primary mission reward program to experience the real benefits of digital ownership that we're talking about.
Fiction: Web3 games have poor graphics
Like traditional games, Web3 games cover a wide range of art styles and graphic quality. From pixel-style indie games to AAA-level high-quality visuals, the Web3 gaming world offers choices for every visual preference.
Advancements in blockchain technology make it possible for more complex game worlds and seamless gaming experiences. Major game engines like Unity and Unreal Engine now support Web3 development, opening the doors to visually stunning gaming experiences.
Fact: Next-generation graphics are driving the development of the Web3 gaming industry
Web3 games are breaking the boundaries of visual fidelity.
AAA-level space opera Web3 MMORPGs like "Space Nation Online" bring console-level graphics to the blockchain domain. The extraction shooting game "The Red One," developed using Unreal Engine 5, demonstrates how Web3 games utilize cutting-edge game engines to achieve stunning visual effects.
Even strategy games are undergoing visual upgrades. "Medieval Empires" provides an extremely detailed historical world, proving that Web3 games can offer strategic depth and striking visuals. Quality is not limited to individual games.
Robbie Ferguson, co-founder of Immutable, emphasizes, "The games we collaborate with must be high-quality games that you would want to play outside of Web3. This is a very important standard."
Web3 games are not just catching up with traditional games in terms of graphics—in many cases, they are leading the development of the next generation of visual experiences.
Fiction: Web3 games are only for crypto enthusiasts and NFT collectors
Many people believe that Web3 games are just a niche paradise for blockchain enthusiasts. This classic outdated view overlooks the key points.
Fact: Millions of mainstream players are already playing Web3 games (are you?)
Web3 games are moving towards the mainstream, and the data doesn't lie.
The Immutable zkEVM alone has surged to nearly 2 million monthly active users.
Major players are flocking in. One of the world's largest game publishers, Netmarble, is migrating its MARBLEX platform and three popular games to Immutable. These games, including "Ni no Kuni: Cross Worlds" and "A3: Still Alive," are expected to have over 1 million monthly active users and generate over $80 million in revenue in 2024.
It's not just existing popular games.
Games developed by former Disney and ClubPenguin veterans, such as "The Sandbox" and "Baby Shark Universe" with over 10 million downloads, are also using Web3 technology. Even sports games are getting involved, as a former EA general manager brings "Somnis Rumble Rush" to the Immutable platform.
The shift is clear: Web3 games are not just for crypto enthusiasts.
They are for anyone who enjoys great games.
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